Writer and Developer, IKEA. 2014. Produced by OgilvyEntertainment.
In 2014 Kate wrote a 150-page original guide to instruct IKEA on the elements of filmmaking and storytelling for their Home Tour program. The guide finely balanced the creative skills of branding and storytelling with the technical skills of filmmaking.
The program went on to garnish millions of views to IKEA's YouTube channel and remains active and relevant today.